Interventions to Scale-Up Palmpreneurship in Tamilnadu
P. Malarvizhi
Dr. P. Malarvizhi, Post Graduate and Research, Assistant Professor, Department of Commerce, Chevalier. T. Thomas. Elizabeth College for Women, Chennai (Tamil Nadu), India.
Manuscript received on 21 August 2019 | Revised Manuscript received on 11 September 2019 | Manuscript Published on 17 September 2019 | PP: 1485-1488 | Volume-8 Issue-2S8 August 2019 | Retrieval Number: B10870882S819/2019©BEIESP | DOI: 10.35940/ijrte.B1087.0882S819
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© The Authors. Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open access article under the CC-BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)
Abstract: Sustainable agricultural practices being the need of the hour, the younger generation should explore and exploit the natural potentialities of India with the emerging and enabling technologies. It is up to them to convert those potentials into opportunities and become successful agripreneurs. Agriculture based business opportunities are on the verge of evolution and revolution in India with increased awareness about healthy way of living. In Tamilnadu, amidst the conditions of unreliable climate, dependency on neighboring states for water resources and heavily debt burdened farmers, palm tree based micro business opportunities should be harnessed to its fullest potential, thus boosting the rural economy of the state. This paper proposes the use of blockchain technology during the plantation of palm trees, manufacturing and supply chain management of edible palm products like palm jaggery and palm sugar so as to add value to them and enhance their domestic and export market value. A need gap analysis has been done to facilitate vibrant development of palmpreneurs in Tamilnadu with the help of blockchain technology.
Keywords: Palm Tree, Palm Products, Palm Artisans, Palmpreneurs, Blockchain Technology.
Scope of the Article: e-governance, e-Commerce, e-business, e-Learning