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Photographers’ Attitude towards Impact of Photo Manipulation in Various Photography Genres
Jitendra Sharma1, Rohita Sharma2

1Jitendra Sharma, Department of CS & IT, IIS University, Jaipur (Rajasthan), India.
2Rohita Sharma, Department of Fine Arts, Lovely Professional University, Punjab, India.
Manuscript received on 04 May 2019 | Revised Manuscript received on 16 May 2019 | Manuscript Published on 23 May 2019 | PP: 361-370 | Volume-7 Issue-6S5 April 2019 | Retrieval Number: F10610476S519/2019©BEIESP
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© The Authors. Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open access article under the CC-BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)

Abstract: The presented study examined photographers’ attitude and their acceptance level for unethical uses of photo manipulation in their respective photography genre. Author conducted a survey of 228 respondents to get the answer of research question: How demographic factors such as age, qualification, professional experience, occupation and genre of photography influence photographers’ acceptance level of photo manipulation in their work. This paper enquired photographers’ opinion on research question:Whether photo manipulation is responsible for the credibility loss of photography in public domain? The analysis suggested that photo manipulation is negative for credibility of genres like Photo journalism and commercial advertising whereas respondents didn’t agreed on negative impact in case of fashion photography. It was concluded that with the growth of age, experience and reputation in profession, photographers were more likely to held photo manipulation responsible for credibility loss of photography. On the acceptance of photo manipulation, genres like fashion, commercial advertising photography were more tolerant than photo journalism or wildlife genres.
Keywords: Photo Journalism, Media Ethics, Photo Manipulation, Impact of Photoshop, Photography, Ethics of Digital Photo Manipulation.
Scope of the Article: Digital System and Logic Design