Summer Training Report on Customer Satisfaction towards Hero Honda
Nivedha1, S. Praveen Kumar2, Vinoth Kumar. S3
1Nivedha, Department of MBA, Bharath Institute of Higher Education & Research, (Tamil Nadu), India.
2Dr. S. Praveen Kumar, Department of MBA, Bharath Institute of Higher Education & Research, (Tamil Nadu), India.
3Vinoth Kumar. S, Department of Civil, Bharath Institute of Higher Education & Research, (Tamil Nadu), India.
Manuscript received on 16 August 2019 | Revised Manuscript received on 07 September 2019 | Manuscript Published on 17 September 2019 | PP: 525-527 | Volume-8 Issue-2S8 August 2019 | Retrieval Number: B14270882S819/2019©BEIESP | DOI: 10.35940/ijrte.B1427.0882S819
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© The Authors. Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open access article under the CC-BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)
Abstract: Two wheelers play a vital role in human life. The best mode of transport for middle class family is a two wheeler and is a need for everyone in the family. As people want increase their standard of living, the production and usage of two wheelers have also substantially increased. The customer’s preference for two wheeler is based on his taste and priorities. In a market oriented economy the consumer expect the right type and the right quality of goods at the right time and at the right price. As a result of the new licensing policy and allowing foreign collaboration, number of high technology and fuel efficient two wheelers are manufactured. The study is about the special features and qualities of Hero, the different model available in the market which attract the customer, the reason for the usage of Hero, the services provided by the Hero dealers and customers satisfaction.
Keywords: Training Report Market Customers Production.
Scope of the Article: Marketing and Social Sciences