Understanding and Interpreting the Concept of Malaysian Garden Design: Experts Conferring
Ahmad Zamil Zakaria1, Melasutra Md Dali2, Hazreena Hussein3
1Ahmad Zamil Zakaria, Universiti Teknologi MARA Perak Branch, Perak, Malaysia.
2Melasutra Md Dali, Center for Sustainable Urban Planning and Real Estate, Faculty of Built Environment, Universiti Malaya, Malaysia.
3Hazreena Hussein, Center for Sustainable Urban Planning and Real Estate, Faculty of Built Environment, Universiti Malaya, Malaysia.
Manuscript received on 11 October 2019 | Revised Manuscript received on 20 October 2019 | Manuscript Published on 02 November 2019 | PP: 691-695 | Volume-8 Issue-2S11 September 2019 | Retrieval Number: B11100982S1119/2019©BEIESP | DOI: 10.35940/ijrte.B1110.0982S1119
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© The Authors. Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open access article under the CC-BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)
Abstract: This paper sets out to define and describe the definition of the concept of the Malaysian Garden by referring to the landscape and garden experts in Malaysia. It will focus on the expert’s understanding, knowledge and experience about this concept. Researchers used qualitative research methods that involved semi-structured in-depth interviews and observations. The respondents for this study are Malaysian Garden concept experts who have been certified by the National Landscape Department (NLD) of Malaysia, referring to the books published by them in 2009. At present, it is difficult to obtain a strong and firm Malaysian Garden concept definition. As a result of this study, all these experts provide different definitions. It is due to a different profession and work experience factors. In this study, the researchers have also gained their insights on the method of branding the concept, aiming to introduce it to local and global communities. Through this research, it helps the responsible party in creating this concept to understand better and be sensitive to the subject. However, further research should be carried out to enable the concept that has been created to satisfy all stakeholders. The study has stated an argument, why the Malaysian Garden concept is still not going to its branding. If it has been introduced to the public, we need to know how to uphold it as a national identity. This research paper will attract attention from stakeholders in Malaysia, industry players, academics and landscape architecture students.
Keywords: Branding, Landscape Architecture, Malaysian Identity, Malaysian Garden.
Scope of the Article: Program Understanding and System Maintenance