Fostering Talented Employees’ Loyalty in Circumstances Where Artificial Intelligence is Applied
Mikhail V. Vinichenko1, Oхana L. Сhulanova2, Marina V. Rybakova3, Alexander V. Melnichuk4, Sergey A. Makushkin5, Maksim A. Malyshev6
1Mikhail V. Vinichenko, Department of Personnel Management and Personnel Policy, Russian State Social University, Moscow, Russia.
2Oхana L. Сhulanova, Department of State and Municipal Management, Surgut State University, Surgut, Russian Federation.
3Marina V. Rybakova, Department of Sociology of Management, Lomonosov Moscow State University, Moscow, Russia.
4Alexander V. Melnichuk, Department of Personnel Management and Personnel Policy, Russian State Social University, Moscow, Russia.
5Sergey A. Makushkin, Department of Personnel Management and Personnel Policy, Russian State Social University, Moscow, Russia.
6Maksim A. Malyshev, Department of Sociology of Management, Lomonosov Moscow State University, Moscow, Russia.
Manuscript received on 06 August 2019. | Revised Manuscript received on 12 August 2019. | Manuscript published on 30 September 2019. | PP: 7406-7410 | Volume-8 Issue-3 September 2019 | Retrieval Number: C6151098319/2019©BEIESP | DOI: 10.35940/ijrte.C6151.098319
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© The Authors. Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open access article under the CC-BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)
Abstract: The article discusses the problem of fostering talented employees’ loyalty in circumstances where artificial intelligence is applied. The intensification of competition under the conditions of another forthcoming economic crisis triggered the technological application of artificial intelligence with the conjoined fostering of talented employees’ loyalty. The analysis of the results of the Google Form survey by the focus group has shown that a favorable environment prevails within organizations, which in general allows using talented employees’ potential efficiently to the maximum possible extent. Discrimination, envy, and indifference of colleagues do not have that much effect on talented employees’ loyalty. Creation of more favorable labor conditions for talented employees is contradictory and predetermines the discontent of other corporate employees, which may result in conflicts, the ethnic ones inclusive. The article presents the nature of the influence of artificial intelligence on talented employees’ development for the first time. The majority of respondents regard this effect as a positive one (63%). The originality of the research lies in revealing the character of relations between the leaders of natural intelligence – talented employees – and artificial intelligence. This study may form the basis for reducing risks while working with talented employees in conditions where artificial intelligence is applied.
Keywords: Talent Management, Artificial Intelligence, Talented Employees, Loyalty, Competitiveness.
Scope of the Article: Data Management